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In coaching people to enhance their impact and poise, I’ve found it helps to focus on 4 key elements, based on the senses of sight, sound and feelings and on the person’s values. These 4 elements can then be sub-divided into “Internal” – your inner thinking – and “External” – the experience other people have of you. This is summarised in the table below:
Sensory Impact
| Sense / Focus | Internal | External |
|---|---|---|
| Visual (see) | Posture How are you standing, sitting or moving? | Appearance Dress Body language Eye contact Facial expressions Gestures |
| Auditory (hear/speak) | Self-talk What are you saying to yourself? | Voice What are you saying? How are you saying it? How do you sound? Are you listening? |
| Kinaesthetic (feel) | Emotions How do you feel emotionally? Are you focused? How are you energy levels? | Projection What emotions are you projecting onto your audience? |
| Meta (overall) | Values How do you want to be? | Authenticity How do you want others to see you? |
The embedded links provide further details and resource links for each of the 8 factors.
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